Presentation
This Cookie Policy is intended to inform users of the website www.terratour.ma about the use of cookies and other tracking technologies.
When browsing the website, cookies may be placed on the user’s device (computer, tablet, smartphone).
What is a cookie?
A cookie is a small text file stored on the user’s device when visiting a website.
It allows, in particular, the recognition of a user, the storage of their preferences, and the improvement of their browsing experience.
Types of Cookies Used
The website www.terratour.ma uses several categories of cookies:
1.Strictly Necessary Cookies
These cookies are essential for the proper functioning of the WordPress website (session management, security, page display).
Examples: session cookies, security cookies, technical preference cookies.
2.Audience Measurement Cookies
These cookies make it possible to analyze website traffic and user behavior.
The website notably uses Google Analytics 4 (GA4) to collect anonymized statistics (pages visited, duration of visits, type of device, approximate geographic origin).
Examples: _ga, *ga**, _gid (depending on Google configuration).
3. Functional Cookies
These cookies make it possible to remember the user’s choices (language, display preferences, forms).
4. Third-Party Cookies
Some integrated services (maps, videos, sharing buttons, marketing tools) may place their own cookies.
Purposes of Cookies
The cookies used on the website are intended to:
– Ensure the technical operation of the website
– Secure browsing
– Measure audience and performance
– Improve the user experience
– Adapt the content offered
Legal Basis and Consent
In accordance with Law No. 09-08, the placement of certain cookies requires the user’s prior consent.
During their first visit, the user is informed of the use of cookies via a dedicated banner and may accept, refuse, or configure their preferences.
Strictly necessary cookies are not subject to consent.
Cookie Retention Period
Cookies are retained for a maximum period of 13 months from the date they are placed on the user’s device, in accordance with applicable recommendations.
Beyond this period, consent is requested again.
Cookie Management
The user may at any time manage or delete cookies via:
– The website’s cookie management banner
– Their browser settings
Google Chrome: Settings > Privacy and security
Mozilla Firefox: Options > Privacy and security
Safari: Preferences > Privacy
Microsoft Edge: Settings > Privacy
Recipients of the Data
Data derived from cookies are intended for TERRATOUR SARL and, where applicable, its technical service providers and analytics partners.
Data collected via Google Analytics may be processed by Google in accordance with its own privacy policy.
User Rights
In accordance with applicable regulations, the user has rights relating to their personal data.
For any questions relating to cookies, the user may contact : widad@terratour.ma
Amendment of the Cookie Policy
TERRATOUR SARL reserves the right to modify this Cookie Policy at any time.
Users are invited to regularly consult this page to be informed of any updates.
Applicable Law and Competent Jurisdiction
This Cookie Policy is governed by Moroccan law.
Any dispute falls under the exclusive jurisdiction of the courts of Rabat.
Last updated: January 28, 2026
